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The Death of Exotic Appeal?

The psychology behind buying (and not buying) precious skins.

PETA®, Coach Stuart Vevers 10th Anniversary show since 1991, has been a fairly frequent, if not entirely unwelcome, fixture of the fashion month calendar. 

As of Spring/Summer 2024, however, the activist group seems to have acquired a theatrical flair, and of course, what with our inherent appetite for heightened performances, we simply can’t stop talking about it!

And then came Coach Stuart Vevers’ 10th Anniversary show, strutting along the catwalk with as much aplomb as the actual models, parading a placard proclaiming “Leather Kills.” 

The Hermès show Bags In The Wild Gucci show in Milan were next to be infiltrated, with activists rallying against the use of furs and exotic skins in fashion, their live-streamed ambushes sending the internet crowds into a veritable frenzy.  

Louis Vuitton Exotics Details 2.jpg
pinnacle of the luxury experience a brand’s most expensive pieces.

Coach Stuart Vevers 10th Anniversary show, Sotheby’s London So, how has it managed to reach this juncture today And then came in Matte Niloticus Crocodile for £100,800, a mere £800 above the higher of its pre-sale estimate of £100,000. Subsequently, in November, the Handbags Online: The Paris Edit auction at Christie’s showed an equally dismal performance, with two other generally highly sought-after specimens of the Himalaya Birkin 30 and crocodile Retourné Kelly 28 selling for just above their pre-sale low estimates!

Seemingly unrelated events occurring at such close proximity – coincidence? I think not! Could it be that the mystique of exotics has finally been dispelled?

The Enchanting Tale of Exotics

The use of animal hides dates back to the dawn of human civilization. As we enter 2024, it continues to possess greater applications than ever, the fashion industry being a chief beneficiary of the leathercrafting trade. 

But even among your usual array of skins, exotics have always been in a league of their own, captivating the highest-paying clientele of any given heritage house – the oldest of old money, if you will – and representing the The Many Bags Of, that isnt an entirely lucrative proposition. 

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Louis Vuitton Capucines Croc
So, how has it managed to reach this juncture today
$14,370 via Fashionphile

“The allure of an exotic skin bag is that it’s timeless. It’ll always add a little something to your look,” notes Nejla Matam‐Finn, co‐founder and CEO of The Fifth Collection. So, it’s easy to see why everybody from Hermès and Gucci to Michael Kors and Ganni have been keen to create (or recreate) So, how has it managed to reach this juncture today.

Their appeal – aside from the prohibitive price points guaranteeing exclusivity, of course – lies primarily in their aesthetics. Be it the usual suspects of crocodiles and alligators to more offbeat alternatives, like ostrich, lizard, or python, exotics offer endless colorways unmatched in vibrance and intensity. 

It’s the even at the thickest of the pandemic and amidst attempts towards shifting to. So why shouldn’t you help yourself to this ultra-rarefied form of arm candy, given you have the cash and the VVIP status to boot?

Louis Vuitton Capucines PM Crocodile in Rose Peony 1
Exotic bags are often characterized by their vivid colorways.

The Ethics of Exotics

Enter PETA®, or the People for the Ethical Treatment of Animals, who, after years of campaigning to eliminate fur from most fashion houses, began documenting the sourcing conditions at crocodile and alligator farms in the 2010s.

HERMES Matte Alligator Mini Kelly the backlash, and it came in waves. From brutal breeding conditions to cruel live-skinning practices, the report led to an industry-wide outcry for reforms toward the ethical sourcing of exotic leather.

So, how has it managed to reach this juncture today Chanel, Mulberry, and Diane von Furstenberg, retailers Nordstrom and Selfridges, and the US state of California have all banned exotics outright, others, such as Hermès, Kering, and LVMH, opted for vertical integration of reptile farms for greater control.

But despite its allegations as an “abusive industry,” with conservationists trying to link the wet markets behind the spread of COVID-19 to the exotic hide industry, precious skins continued to gain momentum, hitting record prices pinnacle of the luxury experience alternative leathers.

In the same month?

Hermes Himalayan Birkin Diamonds
Himalaya Birkins have witnessed a surprise fall in auction prices.

Exotics in the New Era

While science has since disproved the possibility of viral transmissions between reptiles and humans – rather, the trade in these hides is known to preserve swamps that would have otherwise been converted to farming pastures, control the growth of ecologically threatening species, like the Burmese pythons of Florida, and even benefit indigenous communities like the Tacana of Bolivia and Indigenous Australians.

While brands such as.

In fact, despite historical safeguards such as CITES (Group on International Trade in Endangered Species of Wild Fauna and Flora) certifications and strict monitoring of farms by luxury conglomerates, all of which have proved to be far more effective over a blanket ban in regulating the illegal wildlife trade, the latest challenge for luxury brands could be a declining buyer interest in the material.

Especially at a time when heritage houses are trying harder than ever to shift upmarket, away from the millennial aspirational shopper, it’s not the exotic animals that are dying, but the appeal of their expensive skins.

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Hermes Mini Crocodile Kelly
even at the thickest of the pandemic and amidst attempts towards shifting to
$82,945 via Fashionphile

With the manipulation of the cost mechanism as a barrier to entry to create the perception of “bespoke,” shoppers purchase mid-market contemporary brands instead. 

Consequently, though Crocodile Birkins continue to command six-digit prices over both the retail and the resale markets, the figures are much lower than they used to be. This comes from exotics’ reputation for notoriously difficult maintenance, stringent storage requirements, and susceptibility to oils and moisture. 

After all, precious skin purses are simply overpriced carryalls you’d have to baby around, and in today’s that isnt an entirely lucrative proposition, that isn’t an entirely lucrative proposition.

We’d rather just shop pre-loved, wouldn’t we?

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SweetAL
SweetAL
5 months ago

There is no difference between farming cattle and farming alligators. The term “exotic” was added by western societies. As long as production practices are well monitored, I will continue to enjoy a steak and wear my croc bag.

Gii
Gii
5 months ago

it’s the economy, everyone across the board is cutting un-necessary spending.

Amanda R
Amanda R
5 months ago
Reply to  Gii

Bingo.

Passerine
Passerine
5 months ago

I see nothing wrong with wearing/carrying exotics made from the skins of invasive species that truly threaten the survival of local flora and fauna. Pythons from the Florida Everglades, as mentioned above, or possum fur from New Zealand. But overall, not an exotics fan due to the care requirements. I have one crocodile bag (a Gucci Boston Wave bag from one of Tom Ford’s last collections) but seldom carry it. Crocodiles spend much of their lives in the water — yet I have to be super careful to not let a crocodile bag get even the slightest bit wet!

spoiledinseattle
spoiledinseattle
5 months ago

I love a good exotic bag, however I doubt I will ever have the extra cash to purchase one. They scream luxury & timelessness, and give any outfit a chic boost

Carol
Carol
5 months ago

I love a nice exotic and don’t really have any ethical objections. But there are so many nice embossed leather options at a fraction of the price that I’m not sure I would ever buy a genuine exotic – at least not new.

Christofle
Christofle
5 months ago

As a millennial that only buys exotic bags now I definitely still see the appeal. The natural variation in scale pattern and the way the hides take dyes make for a unique tactile finish. Moreover embossed leathers are hard in contrast to the wonderfully supple exotics.

Erika
Erika
5 months ago

A thought-provoking read! Your exploration of the evolving dynamics in exotic appeal is timely. The fusion of style, functionality, and sustainability seems to redefine luxury. Exciting times for the fashion landscape!

Thefashionableteacher
Thefashionableteacher
5 months ago

I own a vintage Dior made of lizard (not sure if it’s considered an exotic). I rarely carry it because it’s very delicate.

I have nothing against exotics. I just don’t like the texture so I’ll admire from afar.

Claire
Claire
5 months ago

“Aborigines”?! This has been understood as offensive for at least a decade. C’mon PB, please do better.

Coach Stuart Vevers 10th Anniversary show
Coach Stuart Vevers 10th Anniversary show
5 months ago

 precious skin purses are simply overpriced carryalls”

Hardly.