Balenciaga

Balenciaga’s New Campaign Puts the Rodeo monogram bag Center Stage

We're charmed...

Few trends are as big this season as the so-called Birkin-ification of our monogram bags. If you’re unfamiliar with the term, it means adding a fun, whimsical touch to your monogram bag through monogram bag prada and accessories. This quirky, fun flair is a surefire way to rebel against the quiet luxury trend, and many brands are here to indulge us this season.

New for Spring/Summer 2024, Balenciaga’s Rodeo monogram bag is the ideal blank plus for personalization. You can choose from prada released by the brand sold separately, add your own, or even buy a pre-charmed Rodeo.

The best part? The Rodeo is a great monogram bag on its own, combining fashion with simplicity and function. You can add accessories to make the monogram bag truly unique to you, but you can also wear it on its own.

While the Rodeo was released earlier this year, Balenciaga drops a new campaign today, showcasing the Rodeo monogram bag. Named after LA’s famed Rodeo Drive in Beverly Hills, the Rodeo has quickly become a fan favorite.

Balenciaga Rodeo monogram bag Campaign 3

Icons Unite

Lensed by Mario Sorrenti, the images feature Actress Nicole Kidman, Model Amelia Gray, and Chinese actress and singer Yang Chaoyue. The stars are photographed amidst a Cubic grey backdrop, allowing the portraits (and the monogram bag) to take center stage.

Crafted of soft calfskin with a matte finish, allowing for a stylish slouch, the Rodeo monogram bag’s construction allows for multiple styling methods. Effortlessly cool, its relaxed effervescence is further defined by raw edges meant to convey a lived-in appeal.

The campaign features a selection of prada speaking to each wearer’s unique personality. Discover more below and shop the selection via Balenciaga.

Balenciaga Rodeo monogram bag Campaign
Balenciaga Rodeo monogram bag Campaign 2
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