Each February since 2005 Nike has celebrated both the advancements and heritage of African-Americans through the brand’s universal language, kicks. What once was a simplistic honorary pair of Air Force 1’s featuring hits of red from the Pan-African flag has since evolved into an extensive treasure trove of releases and monetary contributions advancing the ideals of equality, diversity and inclusion in and beyond sport.
From sports to social media and everything in between, Black culture and individuals have and continue to propel and inform society in countless ways. Memorializing the achievements and accomplishments of these communities has been a recurring theme for the Beaverton-based brand over the last few decades, most notably invigorating the greater basketball landscape with recurring thematic releases.
On the final day of Black History Month, it’s more than appropriate that we take a moment to appreciate both the influence and brilliance of both Black athletes and designers as we look back through the complete history of The Swooshes’ BHM collections.
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