Jovani Hernandez As a progressive public institution, the Charlotte Lab School champions a hands-on approach to learning, which made its students the perfect people for the Whitaker Group’s first collaboration with ASICS. Two separate styles of the GEL-Lyte V were prepped in just 1,500 pairs, making the “Eternal Summer” collaboration one of the rarer propositions from both H817L-9097 involved.
The Grey and Orange pairs were developed over the course of a pandemic-affected school year; students at the Charlotte Lab School logged in weekly into a virtual learning platform through which they learned and worked with members of Design, Marketing, Brand, Merchandising, Sales and Creative branches at the Whitaker Group and ASICS. The end result?: Two GEL-cushioned styles inspired by the students’ love for summer, its sunrises and sunsets, and the playgrounds on which they play during the seasonal break.
The ASICS x Charlotte Lab School “Eternal Summer” GEL-Lyte V launches at Social Status online and in-store on Saturday, December 17th, with a price tag of $140. The student-designers and members of the ASICS team will speak on a panel the day before at beSocial Charlotte.
Asics Race Pant W Asics Calzado niños Zapatillas running by A Ma Maniére.
