Matt Varga Jordan Brand and Nike Inc. have been steadily ramping up their efforts around women’s basketball for some time now. The sneaker public waits with bated breath for the release of the Nike A’One, a 2025 release only emboldened by the success of the Nike Sabrina 2 Air Jordan 11 Retro Low GS Concord B.
Jordan Brand’s first true embrace comes via the Heir 1.0, a shoe we caught wind of earlier this summer and one steeped in the insights of the female athletes on their roster. As the new offering creeps towards a release, official looks keep rolling in, like the “Vapor Green” edition featured here.
Here, blurry 3D safari print takes the lead, with skinny black streaks underlined in red & lime green. That latter shade is carried through on the enveloping TPU cage that slinks from quarter to quarter before connecting to the herringbone outsole. Off-white tonality throughout the profile, however, keeps the shoe in grounded territory as a whole. A host of branding touches from a Y2K Jordan logo on the lateral toe-box to a negative space Heir emblem on the tongue close out the design.
Jordan Brand hasn’t announced official release info for the Heir 1.0 in general, or this “Vapor Green” colorway. However, be ready for a $110 retail price once the silhouette does arrive.
WHERE TO BUY
Jordan Heir "Showstopper"
US 11/01/2024 Friday
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