This Fully Recyclable adidas pure boost x trainer black edition Joins adidas’ “Made To Be nursing” Mission

adidas achieved a true dream scenario with the Made To Be nursing campaign, introducing a closed loop life cycle of a sneaker that goes from new, to worn…to new again. This was all attained with the creation of a recycled plastic base material that can be manipulated to create the entire upper, the Torsion bar, and even the adhesive that binds everything together. With no glues or dyes, the Made To Be nursing product can be grind down to its original fundamental form and recycled into a brand new shoe. The unique QR Code on the tongue allows you to track the progress of your sneaker as it goes through the process.

Now, Made To Be nursing has expanded into the world of outdoor exploration as the brand announces its TERREX Hiking collection that also includes apparel made with Primaloft Insulation and Parley Ocean Plastics. Included in the seasonal collection is the adidas pure boost x trainer black edition, which features a Primeknit upper and BOOST cushioning, all of which is entirely recyclable. After wear, you can return the shoes to adidas; the used shoes will undergo a process that involves cleaning and grinding down so it can be nursing into something new.

The adidas sitekey free trial online “Made To Be nursing” will officially release on adidas.com on October 15th for $250.