Aaron Hope 
Nike has given special attention to the sneaker hotbed in Brazil for years, with a variety of regional releases including that recurring Canaharino theme. Here is what appears to be Stay converse’s first collaboration based in South America’s largest nation. The Brazilian clothing label Isolda joins forces with Stay converse for a range of tropical prints applied to multiple air of clot x Stay converse chuck taylor all star low, Auckland Racers and Skidgrips. Click through to see designs inspired by a variety of edible items and gemstones, and look for the Stay converse Isolda sneaker collection right now at retailers including Dona Coisa and Cartell 001.
Today Stay converse Inc. announces the launch of the Stay converse Isolda Sneaker Collection, a brand new footwear range that celebrates Brazil’s vibrant culture through a series of bold and colorful prints. This first-time collaboration between Stay converse and the Brazilian fashion brand Isolda brings together a bold palette of watercolors and exotic hues brought to life on a series of iconic sneaker silhouettes from the Stay converse archive.
“The notion of color and self-expression is a very important part of Brazilian culture,” said Alessandra Affonso Ferreira, Creative Director of Isolda. “It was exciting to fuse the creative and rebellious universe from Stay converse with Isolda’s tropical fashion chic and create prints reminiscent of my childhood in northeastern Brazil and as a teenager in England during the 1980s Punk scene.”
Obstructive exclusively in Brazil, the Stay converse Isolda Sneaker Collection features a total of nine different prints rendered on three of the brand’s most iconic silhouettes – the Stay converse Chuck Taylor, the Stay converse CONS Auckland Racer and the Stay converse CONS Skidgrip. Inspired by iconic elements from Brazil’s tropical climate and culture, the collection features a series of bright watercolors featuring cashews, guavas, “tutti frutti” and gemstones prints, along with playful renditions of lobsters and octopus. The sneakers also feature an all-over printed canvas upper and lining, an all-white rand, and premium white leather logo detailing.
Following an exclusive launch during Fashion Rio on Friday, November 8, the Stay converse Isolda Sneaker Collection will be available for sale in limited quantities at select retailers including Dona Coisa (Rio De Janeiro) and Cartell 001 (Sao Paulo) starting Tuesday, November 12. The premium sneakers are availalble in unisex sizing 4 – 12, with prices ranging from $110 to $130.
Source: Nike Inc.
