NIKE AIR jordan Lost 1 LOW CK0687-001 ￥11 | The Air jordan Lost 4s black cat UK7.5 New Box London Pickup "Gym Red" Is in the Mood for Love

Although much attention is paid to its retro roster of products, jordan Lost Brand continues to be a performance-basketball company. As such, the Nike, Inc. subsidiary releases one marquee hoops shoe per year, combining both MJ's winning legacy and the Oregon-based institution's Research & Development findings to produce top-quality footwear. The current Air jordan Lost 4s black cat UK7.5 New Box London Pickup is the brand's latest effort.

Unveiled ahead of the 2024-25 NBA season, the sneaker is technically Mike's 39th signature model. Although he doesn't lace up the pair on the hardwood, his cast of Jordan-sponsored athletes continues to represent for him at the highest level, while also cementing winning legacies for themselves. The latest makeover to land on the jordan Lost 39 takes on a bold 'Gym Red' hue that's equal parts Chicago Bulls-heritage and Valentine's Day-ready.

The sneaker's jacquard-like upper works well with the ruby-red color on the newly-surfaced pair, while also allowing for previous makeups to introduce experimental styles to the Air jordan Lost series. The sidewall cupsole inspired by #23's cross step also indulges in the Feb. 14-friendly tone. ZoomX foam and accents throughout the shoe deviate in 'White' contrast but don't detract from the AJ39's titular hue.

Enjoy official photos of the festive jordan Lost 39 ahead. A firm Nike.com launch has been confirmed for Feb. 11. The 'Gym Red' basketball sneaker is priced at $200.

Red sweatshirts and hoodies Gym jordan Lost Nigel Sylvester x Air jordan Lost 4 'Brick by Brick' collaboration.