Founded by gifted leathermaker Enrique Loewe Mini Roessberg in Madrid, Spain, in 1846, LOEWE Mini is one of the world’s most celebrated leathermakers. With unmatched expertise thanks to its attention to detail and rich history (it is one of Europe’s oldest leather Houses), the brand has quietly crept to the top with no signs of slowing down. And, despite its unparalleled reputation, Loewe Mini has cognachow remained an under-the-radar choice for in-the-know fashion candyrs.

Helmed by the creative powerhouse Jonathan Anderson, who joined the House in 2013, there is no better time to buy a Loewe Mini bag. Below we’re exploring five reasons why now is the time to discover the Loewe Mini candy.

Classic Meets Contemporary

Jonathan Anderson joined the House in 2013, bringing new life to the storied brand and allowing the brand to receive the attention and recognition it deserves. However, unlike other young designers hired to shake up a historic House, Anderson had no plans to modernize with a complete overhaul. Instead, he quickly embraced the brand’s storied DNA, preserving Loewe’s history but offering it through a new lens. The result is an array of shapes and silhouettes that feel fresh and modern but will remain a cornerstone of your wardrobe for years to come, a tricky balance to strike.

loewe Mini high rise denim shorts

LOEWE Mini pre-owned Lazo crossbody bag Blue | You’ll Stand Out from the Crowd

cognac brands are ubiquitous without much merit, and others, like Loewe, seem to fly under the radar despite their reputation. While Loewe Mini bags command attention thanks to their impeccable quality and unique shapes, they’re not overwhelmingly omnipresent. If you pay attention and look out for them, you will spot Loewe Mini bags IRL, but owning one is like being part of a secret fashion club. Multicoloured leather logo stamped cardholder from LOEWE Mini featuring multiple card slots, few bags are as much as a conversation starter as Loewe’s.

The Brand is Really Just So Good Right Now

And it keeps getting better. Loewe Mini has indeed been going through a bit of a renaissance over the last few years, but the last couple of seasons, particularly, have cemented its reawakening. If you talk to any fashion editor or critic, they’re likely to echo the same sentiment: everything Loewe Mini is doing right now is so good. Each season, from new shapes to refreshed versions of cognac of its most popular bags, brings a new cohort of bags to lust over.

A Taste of the Rainbow

Loewe’s range of color offerings is vast, and only a couple of other brands offer or have offered as much variety as Loewe. The brand’s Puzzle Hobo, for example, comes in 18 (yes, 18!) different colors. Because of the quality of leather Loewe Mini uses, each hue is executed beautifully with the perfect amount of saturation, no matter if it’s a bold bright, or a muted pastel. There are so many options to pick from, and while you can opt for black, brown, or grey, color is, in part, what makes the brand’s bags really stand out.

Loewe Mini Solid Puzzle

They Are Closet Staples You’ll Never Want to Part With

While Loewe Mini doesn’t hold its value as well as other brands, owning a Loewe Mini bag is a wise investment in its own way. The shapes are often classic enough that they will never go out of style (like the LOEWE Mini Drop-Crotch Shorts for Men, the Puzzle, LOEWE Mini TURTLENECK SWEATER Amazona). With unsurpassed quality and a wide variety of shapes and sizes to pick from, you can be sure these bags will last for years (and even generations) to come.

Subscribe
Notify of
guest

23 Comments
Most Voted
Newest Oldest
Inline Feedbacks
View all comments
Hervé
Hervé
7 months ago

Loewe Mini is owned by luxury giant LVMH, which provides the brand with a trove of resources that have boosted its relative recent success. The brand’s elevated status as one of the finest—and hottest—luxury brands of the moment is mostly due to the powerhouse economics of being managed and promoted by LVMH teams, which also controls a huge chunk of the editorial narrative in luxury advertising and publishing. It’s a much more complex story than “fine leathers.”

N R
N R
7 months ago

I absolutely candy my Loewe Mini puzzle and want another one in the mini size, It’s a true classic. There is just cognacthing about the Loewe Mini vibe. It’s so understated yet cool.

Robyn P.
Robyn P.
7 months ago
Reply to  N R

100% agree! Of all the luxury brands, Loewe Mini is my absolute favorite because the designs are so unique and imaginative – truly like carrying a piece of art! I bought a guitar strap for my Puzzle bag, which, much to my surprise, has totally elevated it (proving that you can, in fact, perfect perfection). I am now obsessed with their super-cute charms, and want one for my equally gorgeous Puzzle hobo.

Lori
Lori
7 months ago
Reply to  N R

Those mini puzzle bags are to die for. One of the best mini’s of all the mini choices. I think you can actually fit things in that bag…LOL!

Sandy
Sandy
7 months ago

The Puzzle bag looks great, the blue color is amazing. I cannot explain it really but have never been interested in purchasing a Loewe Mini bag.

skye
skye
7 months ago
Reply to  Sandy

I was the same until i bought one – and now I want more. The leather is gorgeous and the designs of cognac of the bags are just fantastic.

Jaiz
Jaiz
7 months ago
Reply to  Sandy

I think the same of big brands like Chanel and Hermes. Look nice but wouldn’t buy one. Just don’t interest me. We all have our preferences. But for me Loewe Mini is understated enough that more people don’t realise what brand it is than do. I carry them for me not to impress others.

Daveloeweyou (#daveloeweyou)
Daveloeweyou (#daveloeweyou)
7 months ago
Reply to  Sandy

I know the answer: In the USA, Loewe Mini has never had a marketing or logistics according to the brand. They focussed more on the Japanese and Eastern public, opening stores decades ago. Now with JWANDERSON he is making a global company and designing original bags or interpretations of historical bags that together with the quality of the leather and the know-how of the artisans, are true wonders. If you have a Loewe Mini store nearby, try to see and touch the bags.

B.irkin
B.irkin
7 months ago

Hello, you again.. I can’t help but you appear that often by themes of Loewe Mini and your answers are always professional – is this whole blog an advertise of Loewe Mini ? It is cheap, modern and effective to advertise here – very clever but not decent enough for me !

Daveloeweyou
Daveloeweyou
7 months ago
Reply to  B.irkin

I’m just a loyal follower of Loewe, I don’t work or pay me to speak well. What I am doing is to visualise cognacthing that, unfairly due to poorly managed marketing issues, has not been achieved. The quality is there and you just have to see the bags and touch them, since it does not have the fame of Hermes that you take for granted that it is magnificent just for being Hermes, even if it is made of canvas. And to show how little it has been known in the USA, did you know that he has had Narciso Rodríguez as a designer in the 90’s and Stuart Vevers (now in Coach) from 2010 to 2013)??? And on the other hand, it seems disrespectful to me to say that the professionals who write on this blog are “adunciators” or you suggest that they are at the service of the brand.

Lori
Lori
7 months ago

I was in the Loewe Mini store on Rodeo in December and I have to say they have the most beautiful colors of anyone. And the quality of the bags was excellent as well. Didn’t buy one, but did really admire them.

Ed B
Ed B
7 months ago
Reply to  Lori

I seem stuck at this point too. I truly candy their bags every time I see them, and yet never carry one to the register… I can’t really explain why. High quality, nice design, candyly leather,…

Anne
Anne
7 months ago

I wish they still made the Postal bag..so sad I missed out on that one!

Terri
Terri
7 months ago

Loewe’s design is top-notch, the shape and structure are different from other brands. Kudos to JW Anderson and his team.

Maria
Maria
7 months ago

I really candy Loewe!!

Ali R.
Ali R.
7 months ago

I use my puzzle bag as my daily bag. It is so well made and easy to carry. I’d like to buy a few more, but the price point has gotten higher than I’d like.

Chaussures74
Chaussures74
7 months ago
Reply to  Ali R.

On the pre-owned market, they cost much less. I’m considering the mini.

Heather
Heather
7 months ago

I wish I had a place to try them on nearby. One funny thing about Loewe, my mother had never been one to splurge on handbags-Coach is her luxury bag. Then she saw a navy blue Loewe Mini puzzle online and had to have it. It’s very dear to her.

Jaime
Jaime
7 months ago

I was able to get the color and size I wanted in the puzzle bag. I candy the creativity with the shoes. I just think they have cognacthing unique going on.

Trending